Digital Content and Access in Canadian Public Libraries

Description

A talk by Sharon Day (she/her)

 

Director, Branch Services and Collections, Edmonton Public Library

 

 

The CULC eBook Task Force Working group works on behalf of public libraries to increase awareness of digital content issues and advocate for sustainable solutions. Key priorities of the group include sharing information on what is currently being done in Canada and the US with respect to e-books and e-audiobooks; implementing public awareness campaigns; advocating with politicians; as well as providing opportunities for collaboration across the public library community regarding issues related to digital content. In 2020 the group worked on the CULC COVID-19 Taskforce, launching a title available in English and French for the 2021 One eRead Canada campaign and collaborated with ULC to endorse and support Reader's first eLending study. Find out more about these initiatives and their impact, as well as what is coming next.

Author

Sharon Day (she/her)

Author E-Mail

sharon.day@epl.ca
Conference

Conference Year

2021
Materials
Source Library
Presentation Topic
Presentation Audience
Presentation Format

Municipal Election Advocacy Toolkit

Author

The Alberta Library

Description

The Municipal election Advocacy Toolkit contains everything a library and their patrons need to advocate for their library during municipal election season. 
The .zip contains:

  • An informational pamphlet that contains background information on libraries and how they are influenced by local politics, as well as 3 main questions to ask your candidates
  • A flyer that simplifies the above information pamphlet in an eye-catchign way
  • How to hold and election forum
  • Questions and answers about the value of libraries
  • A door hanger that lists the 3 questions to ask your candidates
  • A document with a few example policies on political use of library spaces
  • A folder full of pre-made fillable images to post onsocial media
  • A list of 10 activities one can do do promote the library durin election season (or any time)

The web link lead to the toolkit hosted on TALs website. It includes the .zip as well as a webinar presented by TAL staff on the contents of the package and how to use them, as well as an Articulate 360 interactive walkthough of possible candidate conversations. 

Resource Topic
Resource Audience

Resource Type (defunct)

ZIP
Source Library

How to Talk to Your MLA Webinar Hosted by TAL

Description

 

How to Talk to Your MLA
by Heather Klimchuk
Former MLA and Cabinet Minister

  • Topics covered in this webinar include: 
  • Cultivating Connections through Strategic Advocacy.
  • What does my MLA want to hear from me?
  • Board Engagement, local library engagement.
  • Annual Advocacy Day – I met my Library.
  • New Best Friends -Who are these people?
  • You have more power and influence than you think you do.
  • Never underestimate your connections.
Resource Topic

Resource Type (defunct)

Video
Source Library

Talking to your Council: Advocacy that Counts

Author

Allison Stewart

Description

Advocating to Your Municipal Council 
Presenting to your municipal council can often feel like a dreaded ordeal. Hopefully by the end of this webinar you’ll have some new tools in your advocacy toolkit that will make council presentations something you look forward to. We’ll cover:

  • The importance of tooting your own horn.
  • Getting Council to care about what you’re saying.
  • Deciding what information to highlight in your presentation.
  • How to present the information for the best impact.

Presenter Bio
Allison Stewart has worked in school and public libraries for over 16 years. She worked in an elementary school library for two years before jumping into the shark-infested waters of a local high school library. She ran that library for 7 years before moving to Stony Plain Public Library in September 2010 as the Assistant Director. She became Director in 2013. Allison is passionate about libraries and believes information professionals will eventually rule the world because they know how to control the flow of information.

Resource Topic

Resource Type (defunct)

Power Point
Source Library

TAL Presents: Advocating to Your Municipal Council

Author

Allison Stewart

Description

Presenting to your municipal council can often feel like a dreaded ordeal. Hopefully by the end of this webinar you’ll have some new tools in your advocacy toolkit that will make council presentations something you look forward to. We’ll cover:

  • The importance of tooting your own horn.
  • Getting Council to care about what you’re saying.
  • Deciding what information to highlight in your presentation.
  • How to present the information for the best impact.

Presenter Bio
Allison Stewart has worked in school and public libraries for over 16 years. She worked in an elementary school library for two years before jumping into the shark-infested waters of a local high school library. She ran that library for 7 years before moving to Stony Plain Public Library in September 2010 as the Assistant Director. She became Director in 2013. Allison is passionate about libraries and believes information professionals will eventually rule the world because they know how to control the flow of information.

Resource Topic

Resource Type (defunct)

Video
Source Library

TAL Presents Media Skills for Library Leaders

Author

Anna Alfonso

Description

TAL Hosted this webinar on July 4, 2019. Attendees learned about 10 tips on how to ensure your library stories stand out with media and to create key messages to be used in media relations activities, advocacy and promotion. This presentation was hosted by a marketing and communications leader about her experience working with the media and leave with a better understanding about media relations.
The Presenter, Anna Alfonso, is the Director of Marketing and Communications at the Edmonton Public library where she leads marketing, communications and design. She brings with her over 15 years' experience as a brand builder and strategic marketing communications leader in the retail and tourism industries. Anna was most recently the Vice President of Marketing at West Edmonton Mall where her team was responsible for the organization's digital, retail, attractions, destination marketing, corporate communications, media relations, events, advertising, in-house design studio and strategic partnerships. Prior to West Edmonton Mall, Anna held senior marketing roles with Travel Alberta and E! Entertainment.

Content

Accompanying slides, notes and examples for this presentation can be found here: 
https://librarytoolshed.ca/content/tal-presents-media-skills-library-leaders-0

Resource Type (defunct)

Video
Source Library

Advocacy: It's a Way of Thinking (slides and video)

Description

Advocacy is an area where both board members and staff may feel unprepared.  With a change in the provincial government, the need to ensure that MLAs have the right information for making decisions about libraries is crucial.  This webinar / presentation will introduce you to a helpful way to think about advocacy, and to approach your local decision makers.
Video of the presentation can be viewed here: Advocacy It's A Way of Thinking

Author

Margaret Law and Punch Jackson
Conference

Conference Year

2019
Materials
Source Library
Presentation Topic

Come Grow With Us: Okotoks Library Advocacy and Fundraising

Description

Libraries must do advocacy and fundraising in order to grow in a time of change and opportunity as government funding at all levels tightens. The Board, Director, and Staff at the Okotoks Public Library created a Vision, wrote a fundraising policy, and then began to implement an active advocacy and fundraising campaign. They set up booths at events, met with community groups, planned and organized fundraisers, and worked with local councils and administration. Specific, practical ideas will be outlined during this workshop. Please bring your questions and ideas for advocacy and fundraising to share during the 10-minute discussion at the end of this session.
LORRAINE CATHRO After a 20-year university teaching career, Lorraine gained marketing experience as a sales representative for Scholastic Publishing and as an investment advisor at a brokerage firm. She now assists in advocacy and fundraising initiatives toward library expansion as a member of the Okotoks Public Library Board.
LARA GRUNOW is very passionate about creating a public library that is the hub for its community and believes that libraries can play an integral role in helping create happier, healthier communities. The key is ensuring that stakeholders, potential community partners, and local residents know how our collections, programs, and services can benefit them. That is why, as newly appointed Library Director, Lara makes a point of getting out of her office and into the community.
PAT COE has previous experience with fundraising and advocacy through a wide variety of volunteer and business activities. As a former volunteer and employee at the Okotoks Public Library, she now serves on the Library Board and is participating in advocacy and fundraising efforts for the expansion of the library.

Author

Lorraine Cathro, Lara Grunow, and Pat Coe

Author E-Mail

lgrunow@okotokslibrary.ca

Conference Year

2019
Materials
Source Library
Presentation Audience
Presentation Format
PDF

Partnership in the Archipelago

Description

Public librarians can feel isolated, as if on islands, battered by the seas of change. We’ll explore ways libraries can build local capacity – in their communities and their libraries - by leveraging partnerships. Concepts discussed will include valuing the unique strengths in each of our libraries, capacity building as a reciprocal relationship between the library and its service community, and authentic partnership. Attendees will leave with two tools they can use immediately in their libraries.
MARGO GUSTINA Deputy Director, Southern Tier Library System Painted Post, NY she/her
Margo Gustina is an outspoken believer in the power of community to lead libraries toward more meaningful practice. As Deputy Director for the Southern Tier Library System, a cooperative which serves predominantly rural communities in New York State, Margo facilitates planning, funding, and governance conversations and processes.

Author

Margo Gustina

Author E-Mail

gustinam@stls.org

Conference Year

2019
Source Library
Presentation Topic
Presentation Audience
Presentation Format
PDF

Library as Community Tourism site

Description

The Library as a Tourism hub for the community. By building partnerships the community library can raise their profile in the community/with funders and better serve tourists,

Author

Ken Kuryliw

Author E-Mail

kkuryliw@gfrl.org

Conference Year

2018
Materials
Source Library
Presentation Topic
Presentation Audience
Presentation Format
PDF