Marketing

Author

Meg Gregory, Dara Hill

Description

In 2021, the Thompson-Nicola Regional Library (TNRL) launched a One Book, One Community (OBOC) project in collaboration with Thompson Rivers University and the Cariboo Regional District Library. The award winning title selected was "Five Little Indians" by Michelle Good. The project became a focus for our system, informing staff development as well as programming into the spring.

We're hoping to support other OBOC projects by sharing key resources, specifically staff training resources, book club kit content, and sample marketing materials.

These resources are offered as a part of an information session offered August 2022. Thank you to all who were able to attend. The presentation file is included and find the recorded session as "Web Link."

Web Link

https://youtu.be/wbMqcpfqAtw

Training Guide File

OBOC with the TNRL Presentation 2022.pdf

TNRL OBOC Five Little Indians book club kit.pdf

TNRL OBOC Five Little Indians staff training.pdf

TNRL OBOC Five Little Indians marketing samples.pdf

Resource Topic

Adult Programming

Book Club

Library Programs

Marketing

Staff Development

Resource Audience

Adults

Source Library

Thompson Nicola Regional District Library

Description

If your job looks very different today than it did at this time last year, you’re not alone. Many librarians now find themselves in charge of marketing and promotions ("other duties as assigned"), even though they have no experience. And they’re expected to do it quickly and effectively. It might feel like an impossible task, but Angela Hursh (Senior Engagement Consultant for NoveList and author of SuperLibraryMarketing.com) breaks down the ten most important things you need to know to promote your collection and services.

Author

Angela Hursh

Conference

Stronger Together

Conference Year

2021

Materials

Video Link

Source Library

Alberta

Presentation Topic

Marketing

Presentation Audience

Adults

Presentation Format

Webinar