Growing Your Library: How to Market and Raise Funds for New Service Offerings

Marketing and fundraising are more important in today’s library than ever before. Learn tips and tricks to fund and market new programs and services, as your library expands beyond being only a place to borrow books.
Learning objectives:

• Learn successful marketing and fundraising techniques used by a large Alberta library
• Get new ideas for your own marketing and fundraising strategies
• Gain a better knowledge and understanding of why fundraising should be important for your library